Edge of Tomorrow
In addition to being a really awesome film, The Edge of Tomorrow had some sweet practical effects which you can see on this B-Roll footage
Dawn of the Planet of the Apes
Since learning about the Halo 2 Alternate Reality Game (ARG) "I Love Bees", I've always been a fan of interesting marketing campaigns for movies and games.
In addition to These Final Hours' ARG, which you can check out here, Motherboard has teamed up with Vice and the marketing company to make some interesting prequel shorts prior to the release of Dawn of the Planet of the Apes.
Whilst some are stronger than others, it's great to see new things being made that expand the scope of these worlds.
As great as these are, I do wonder how the marketing departments prove return on investments of these videos.
How do these convert people who are on the fence, or weren't interested in the films and put bums on seats?
Either way, it's still great to know that there's platforms for these to exist.
Recommended Podcasts
It's been years since I've listened to music in my car, which is directly related to my subscriptions in podcasts.
Recently I've had a number of people recently ask what podcasts I recommend, so here are my top picks, in no particular order.